I have over a decade of experience in the travel industry, specializing in driving revenue growth, forging strategic partnerships, and leading high-performing teams on a global scale, with a particular focus on the North American market. Throughout my career, I’ve worked across various sectors of travel, including OTAs, tour operators and DMCs, travel agencies and consortia, Destinations/DMOs/Tourism boards, and travel technology, giving me a well-rounded understanding of the industry’s evolving needs and opportunities.

My background working with startups and high-growth companies has shaped my approach to business development, strategy, and leadership. Startups, in particular, have reinforced the importance of adaptability, resilience, and agility. In these fast-paced environments, I’ve learned how to pivot quickly, wear multiple hats, and make data-driven decisions while keeping long-term objectives in focus. This experience has been invaluable in scaling businesses, entering new markets, and building strong commercial foundations.

I began my career in marketing and public relations, which provided me with a deep understanding of brand development, stakeholder engagement, and consumer behavior. This foundation has been instrumental in my transition into business development and strategic partnerships, where I’ve successfully combined market insights with innovative solutions to drive growth. My experience includes leadership roles at industry-leading brands such as TripAdvisor and TourRadar, where I developed and executed global partnership strategies to expand distribution channels, optimize revenue streams, and enhance the advisor and traveler experience.